See the whole picture
We learn the product, customers, team, numbers and ambition, not just the ad account.
A growth partner for your next step
A growth partner.
Right there with you.
Your story, ambitions and challenges are our starting point. We connect strategy, education, marketing and web into a clear plan that moves your business forward.
The intro conversation is free. Let's get to know each other.
02Our approach
Understand first.
Then grow.
We don't expect you to simply approve the budget. Before we start, we want you to understand what we're doing, why it matters and how we'll know it works.
Explain the opportunity
No needlessly complex language. We show what is slowing growth down and where the biggest opportunity sits.
Agree on direction
Priorities, responsibilities and expectations are clear before the first move.
03Results in context
Good stories.
Even better numbers.
We build around your business goal, from your first sale to international expansion. ROAS measures the revenue generated for every dollar spent on ads.
DAY MODFIRST WEEK AFTER LAUNCH
12×ROAS delivered in the first week from launch.
ROASAIRPERFORMANCE
13.6×Return on ad spend delivered through a focused performance system.
ROASDASA NAMEŠTAJB2B MARKETING
30A family business growing beyond Serbia: around 9 new partners in 2026, with a total of 30 new showrooms.
NEW SHOWROOMSPREMIAGODEVELOPMENT + MARKETING
Build + growComplete product development and performance marketing delivered by one team.
FROM IDEA TO DELIVERYThe results shown relate to a specific period, goal and market. Outcomes depend on the offer, budget and business conditions.
WHAT WE DO
Services
Meta Ads is our main focus. We connect strategy, creative, other advertising channels and measurement around your business goal.
Google Ads
The right message when someone is looking for you.
- Campaign setup and structure
- Ad creative, copy and targeting
- Budget management and optimization
TikTok Ads
Ads built around how people watch and discover.
- Campaign setup and management
- Creative, copy and audience selection
- Testing and spend optimization
Strategy and consulting
Know what we are doing, why, and what comes next.
- Positioning, marketing strategy and growth roadmap
- Campaign planning, channel selection and budget allocation
- Funnel mapping and competitor monitoring
- Consulting calls and shared planning
Audiences and retargeting
Reach new people and those who already know you.
- Interest-based and behavioral audience definition
- Lookalike and custom audiences
- Customer lists, CRM audiences and customer match
- Retargeting visitors and high-intent customers
Creative and copywriting
Messages and visuals we test, not just publish.
- Static ads, carousels and banner formats
- Headlines, ad copy and calls to action
- Creative brief for each content batch
- A/B testing of messaging and visuals
Pixel and event measurement
A clear foundation for understanding what happens after the click.
- Pixel installation
- Event and conversion configuration
- Tracking setup and checks before campaigns
Reporting and optimization
Numbers that help you decide what to do next.
- Ad spend management
- Ongoing campaign testing and optimization
- Weekly or monthly reports, as agreed
- ROAS, CPL, CPC, spend and results per campaign
Social profile optimization
Make the profile match the quality of your campaigns.
- Social media SEO optimization
- Support with Meta verification on Instagram
- Verification depends on platform rules and approval
You may not need everything. We agree on services, scope and reporting cadence after getting to know your business.
We don't know every industry.
We know a system that works in all of them.
04How we can help
Everything growth needs.
Connected in one plan.
We begin with knowledge and clear priorities. Then we bring in the people and services that will make the biggest difference.
Education & strategy
Audits, consulting, workshops and a clear growth plan your team can understand and use.
- Business review
- Consulting
- Workshops
- Growth plan
Performance marketing
Campaigns led by business goals, with disciplined testing and an open view of results.
- Meta Ads
- Google Ads
- TikTok Ads
- Measurement
Creative & content
Messages and formats that quickly show people why your brand deserves their attention.
- Creative strategy
- Design
- Video
- Social content
Web & e-commerce
Websites, landing pages and sales experiences that turn interest into action.
- Websites
- Development
- Online stores
- Conversion improvement
05Partnership in four steps
Know where we are.
And what comes next.
No mystique and no black boxes. We make decisions together and keep the focus on what actually moves the business.
- 01
Learn the business
We listen, ask and connect the data with the real picture.
- 02
Explain the plan
We choose the priorities and explain why they matter.
- 03
Work as one team
Your people and our specialists work toward the same goal.
- 04
Measure and adapt
We learn from results and direct energy to where it matters most.
06Brands that trusted us
Different markets.
The same partnership standard.
From family businesses to international products.
Korisna
Perspektiva
Perspektiva
07Inside OSMO
A partner who stays
close to your business.
6
People on your side.
Strategy. Education. Marketing. Creative. Development. Together.
A team of six people who truly care about you, your story and what you're building.
You know the people working on your business. We ask questions, share knowledge and take ownership of the plan we agree on. Your goal becomes ours too.
OSMO connects strategy, education, performance, creative and development around one business goal. We work with clients around the world, most often from the US, Serbia and Qatar.
NOVI PAZAR / SERBIAUS · SERBIA · QATAR · WORLDWIDE
OUR TEAM, YOUR SUPPORT
Six specialties. One team on your side.
You’re not hiring one freelancer to do everything. You have a team of six people, each with their own focus, connected by one plan and your goal.
CSM
Your Customer Success Manager follows your goals and experience of working with us. Checks that we stay aligned, understands what you need and helps define the next step.
Performance marketer
Manages and optimizes campaigns. Tests approaches, tracks results and directs the budget toward the business goal we agree on.
Videographer / Photographer
Captures the people, products and story behind your brand. Creates authentic photo and video material that design and editing turn into content.
Video editor
Turns footage into a clear story. Handles editing, pacing, captions and formats for ads and social media.
Graphic designer
Gives your message its visual form. Creates designs for campaigns and content while keeping your brand consistent.
SMM & Account Manager
Plans content and manages social media. Connects your priorities with the team’s day-to-day work and keeps communication on track.
These are our main areas of focus, not the limits of what we do. In practice, our skills overlap, and we coordinate the work around your goal and the scope we agree on.
The next good move starts with a good conversation.08
Your next chapter.
Let's open it together.
Tell us what you're building and where you want to go. In a free intro conversation, we'll work out the right next step together.